International Speedway Corporation
International Speedway Corporation ("ISC"), a publicly traded company (NASDAQ Global Select Market: ISCA; OTC Bulletin Board: ISCB) founded in 1953, is a leading promoter of motorsports themed entertainment activities in the United States.
The Company owns and/or operates 13 of the nation’s premier motorsports entertainment facilities, which in total have more than 1 million grandstand seats and more than 550 suites. ISC’s facilities are located in six of the nation’s top-12 media markets, and nearly 80 percent of the country’s population is located within the primary trading areas of its facilities.
ISC promotes major motorsports events in every month of the race season — more than any other motorsports promoter. Collectively, ISC’s 13 facilities promote more than 100 motorsports events during the race season.
- Daytona International Speedway® in Florida
- Talladega Superspeedway® in Alabama
- Michigan International Speedway® located outside Detroit
- Richmond International Raceway® in Virginia
- Auto Club Speedway of Southern CaliforniaSM, near Los Angeles
- Kansas Speedway® in Kansas City, Kansas
- Phoenix International Raceway® in Arizona
- Chicagoland Speedway® near Chicago, Illinois
- Route 66 RacewaySM, near Chicago, Illinois
- Homestead-Miami SpeedwaySM, in Florida
- Martinsville Speedway® in Virginia
- Darlington Raceway® in South Carolina
- Watkins Glen International® in New York.
In addition to motorsports facilities, ISC owns and operates MRN Radio, the nation’s largest independent sport radio network; Daytona 500 Experience, the “Ultimate Motorsports Attraction” in Daytona Beach, Florida, and the official attraction of NASCAR (National Association for Stock Car Auto Racing); and, Americrown Service Corporation, a provider of catering services, food and beverage concessions, and merchandise sales. The Company also owns a 50 percent interest in Motorsports Authentics, a producer and marketer of motorsports-related merchandise licensed by certain competitors in NASCAR racing.
NASCAR is the most prominent sanctioning body in stock car racing, based on factors such as geographic presence, number of members and sanctioned events. ISC derives more than 85 percent of its revenues from NASCAR-sanctioned racing events. ISC also attributes its solid revenues and profits to an operating strategy that produces significant operating cash flow, which is reinvested in strategic opportunities to grow the business and deliver shareholder value
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